Floor Graphics

Floor graphics come in various shapes and sizes and offer extensive flexibility- die cut to shape or presented as a series of multiple images in a defined area. Units are located at store entrances, adjacent to escalators or elevators and are highly intrusive. Each graphic is coated with a high impact plastic that is both skid and scuff resistant.

Program Benefits

• Unique positioning and presentation of floor graphics creates a “wow” factor
• Extensive creative flexibility – by modifying sizes, shapes and locations, Marketers can enhance the impact of each image and improve overall program awareness
• Complements other mall media and enhances intrusiveness, creating a real “buzz”.

Program Details

• Display Size: varies by location and mall
• Material: Special self adhesive vinyl, laminated with a scuff and skid resistant polycarbonate
• Production: Extra, supplied through Clear Channel